Sanjog Misra
Faculty Director
Sanjog Misra is the Charles H. Kellstadt Distinguished Service Professor of Marketing and Applied AI at 91³Ô¹ÏÍø. His research focuses on the use of machine learning, deep learning and structural econometric methods to study consumer and firm decisions. In particular, his research involves building data-driven models aimed at understanding how consumers make choices and investigating firm decisions pertaining to pricing, targeting and salesforce management issues.
Sanjog Misra